You’re 70% more likely to be viewed as an Enhanced Listing
Enhanced listings are 70% more likely to be viewed on the Care Choices website than basic listings. There are a few reasons for this, the main reason is your position in the Care Choices search function. Enhanced listings are displayed before basic listings, which means if there are 10 enhanced listings in your area but 1000 basic listings you’ll be much more visible.
Stand out with an image
Make your listing more appealing by including images of your home or service to give potential service users a feel for what you offer. Images boost engagement – across social media posts with images see 2.3 times more engagement than those without images.
With an enhanced listing you get:
- Prioritised positioning above all basic listings – your listing is guaranteed to show in the search results before the basic listings on our site.
- An in-depth description – a chance to sell your home/service to potential care seekers.
- A link direct to your website – get active care seekers clicking through to your site.
- Logo & 5 images – one of which will show in the search results page.
- Search Engine Optimised page – enhanced listings all receive bespoke meta descriptions using appropriate keywords.
- CQC rating – if applicable.
- Optional in-depth features section offering further detail about the services you offer.
How your enhanced listing appears in search results
How your enhanced listing appears in full
Your basic listing contains:
- Company/House Name
- Phone Number
- Brief Care Type/Location Information
- CQC Rating
How your basic listing appears in search results
How your basic listing appears in full